A Collection is a way to organize your products by grouping them into categories. You can base these categories on similar product criteria, prices, sizes, styles – it's up to you! These collections will be displayed on your storefront to help customers easily browse through your products, find what they are looking for, and get a good idea of the kinds of products you offer without having to click through every single one.
There are 3 steps to creating and displaying a collection:
Once you've created a collection, you must add a link to it in your store’s main navigation. Without this step, your collection will go unseen by potential customers visiting your store. By adding a link to your new collection in your store’s navigation menu, you’ll make the collection visible, and give your customers easy access to all the great products in it.
To find out how to add a link to your collections in your store’s main menu, check out our article on adding links.
Examples of collections: Men's Styles, Women's Styles, Accessories, Holiday Gift Suggestions, etc.